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7.24.2012
Crush Your Cravings
Are you struggling with your diet? Watch your mouth--not just what you put in it but what comes out of it too. New research to be published in the Journal of Consumer Research shows that 80 percent of women who used the phrase, "I don't eat that" were able to resist foods not on their plan, while only 10 percent who said "I can't eat it" were successful in avoiding temptation, explains Vanessa M. Patrick, Ph. D., lead author of the study. "What you say can either make you feel like you're in control or make you feel deprived." And the idea of missing out can get you into trouble, causing you to overeat later, she warns. So watch your mouth, it really will make a huge difference.
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